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The Make Good: The People of Ad:Tech

Motivity Marketing CEO Kevin Ryan, coauthor of “Taking Down Goliath: The Digital Marketing Strategy for Beating Competitors With 100 Times Your Spending Power,” tells WIT Strategy‘s Bill Brazell that too many companies today are leaning on powerful digital tools and automation without asking if their approach is right for their business — and describes the scammy nature of what he calls “apology marketing.”

See the interview here.

1 Comment

  • crea un account binance
    Posted May 9, 2024 at 7:53 pm

    Can you be more specific about the content of your article? After reading it, I still have some doubts. Hope you can help me.

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