Once again, SEO is in the news. Once again, the media (along with an elected official or two Ã¢â‚¬â€ shocker!) clearly doesn’t understand how the industry works. While it seems New YorkÃ¢â‚¬â„¢s elected (and appointed) officials could give a rodentÃ¢â‚¬â„¢s posterior about protecting the interests of anyone except Big Corporate, Ã¢â‚¬Å“so called SEO companiesÃ¢â‚¬Â are the new babies being sent out with the bath water.
Enter, Operation Cleaner Turf; a yogurt shop sting with a sensational press release sub-headline on the official website of the office of New YorkÃ¢â‚¬â„¢s attorney general:
Ã¢â‚¬Å“Undercover Investigation of Ã¢â‚¬ËœSearch Engine OptimizationÃ¢â‚¬â„¢ CompaniesÃ¢â‚¬Â
Read the article here.