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MediaPost: Google’s Self-Driving Car

Google has begun to build 100 prototype self-driving cars that it plans to begin testing this year in an effort to reengineer transportation. Marketing and advertising executives have mixed thoughts on whether they will make the purchase.

Today, the electronic cars have a maximum speed of 25 miles per hour and lack a steering wheel, brakes and gas pedal, but come equipped with sensors to remove blind spots and software designed to help them steer clear of accidents. The passenger has a button to push that stops the car in case of emergency.

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