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MediaPost: Apology Marketing Inducts Krispy Kreme Into Klub Campaign

Marketing apologies continue to rack up in numbers, but the latest one from Krispy Kreme U.K. puts the icing on the donuts. Perhaps those running campaigns get anxious and pull the trigger on search, display, email, and social campaigns a bit too soon.

Krispy Kreme has apologized for a Facebook post that introduced a local store’s Krispy Kreme Klub meeting as “KKK Wednesdays.”

Read the article here